Nitish Prasad

Senior Product Manager · Amazon

I own products.
I build them,
too.

I’m Nitish. I’ve spent 10+ years at Amazon working across marketplaces, payments, and seller systems.

Today I own seller fee and incentive mechanisms. I also built Amplify, a seller-insights product for account managers across North America and Europe.

I’m exploring Principal / Staff IC roles: ownership of a product area, from customer problem to adoption.

View resume See the work
171%Targeted ASIN lift · seller programs 41%Gross merchandise sales lift · seller programs $4.8MFree-cash-flow impact · Pay CX 2 buildsIndependent consumer products

Seller programs: May 2025–present. Amazon Pay CX: Oct 2017–Apr 2020. Experience and results →

Selected work

The product decisions
behind the results.

Two Amazon stories about customer and business outcomes. One independent build that shows how I ship.

Amazon · Current role since May 2025

Amplify

Account managers pieced together seller signals and playbooks before calls. I reframed a dashboard request around their next action, built the product, and partnered with data engineering for the North American launch. EU engineering adapted it for Europe.

Read the product story

45 → 5 minutes

Average seller-call preparation in a before-and-after study of 10 account managers.

Primary seller-insights tool for approximately 1,600 account managers across NA/EU.

The decision: replace the reporting-only approach with a preparation workflow. A miss: I failed to revalidate a new sponsor’s commitment; adoption slipped three months.

Amazon · May 2025–present

Seller fees
& incentives

Third-party sellers make decisions about selection and growth. I own strategy and operating mechanisms across a $16B+ seller fee-incentive portfolio.

3 programs launched

Associated with 171% lift in targeted ASINs and 41% GMS lift.

See the business scope
SproutRoute itinerary beside a daily map connecting named stops

Independent product · Live web build

SproutRoute

I designed, built, and operate a planner for single- and multi-city trips, with daily route maps, rule-based packing, and location-specific safety guidance.

I took SproutRoute from the initial idea through design, implementation, and launch.

Read the build decisions

How I operate

From the customer outward.

  1. FrameFind the customer’s decision and the business result worth changing.
  2. BoundChoose the smallest useful product and be explicit about what stays out.
  3. ProveWatch people use it and measure whether it improves their work.
  4. ScaleOwn rollout, adoption, reliability, and cost as part of the product.

Working builds

Open something I built.

I use AI-assisted coding to build products and teach colleagues to create Python automations for their work.

SproutRouteItineraries, routes and packing · Open the web appSprout MathOffline math for kids · Explore the iOS app
Model routing labTry the cost, fallback, and policy decisions.Grounded-answer labSee when an answer should cite evidence or abstain.

Try the labs in your browser with sample data. No login required.

More demos and technical case studies

The role I’m looking for

Principal scope.
Hands-on IC ownership.

Marketplace, fintech, or AI products where a small team needs someone to own the customer problem, commercial tradeoffs, roadmap, and adoption.

My experience also includes a JIRA-to-Workfront migration across 29 teams and 6,000+ users (Apr 2020–Jun 2022). I’m looking for accountability for a product area as an individual contributor.

More about me

A good place to start

“Why did you build an account-manager workflow when the original request was a dashboard?”

Ask about the customer problem, the product choices, and what I learned during rollout.

Contact

Have a product area in mind?

hello@nitishprasad.com
LinkedIn Resume